The Shift from Ambition to Performance As Saudi Arabia enters the next phase of Vision 2030, the criteria for success in R&D and Sustainability are evolving. The initial era of large-scale project announcements is being replaced by a rigorous focus on technical maturity and operational delivery. For senior leaders in the Kingdom, the challenge is no longer just aligning with the "North Star" of the Vision, but proving that every Riyal invested is producing defensible, high-qu
